by Fred Beecher
March 3, 2014
The demand for user experience designers has skyrocketed. Interest in UX as a career has soared along with that demand. Every UX designer gets asked how to get into the career, but the sad fact is that there’s no real answer to that question. Although demand is high, that demand is only for designers with 2-3 years of experience or more. There are simply not enough experienced designers to fill these positions, and this experience gap is a barrier to offering potential designers a consistent path from interest to employment. Many have observed that design is a craft… How do you learn a craft? Education and practice. Apprenticeship is a model that fits that bill well, and during the summer and fall of 2013 The Nerdery’s UX team put it into practice. I want to share our program’s successes and failures, our challenges and solutions, and some of the nitty-gritty details that made it go. The goal of this presentation is to make it easier for UX teams in other organizations to implement their own apprenticeship programs, which will ultimately make it easier for interested, talented, and passionate people to become UX designers.